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All the analyses and statistics on tourism:
Obtain better knowledge of the number of tourists coming to Brittany in order to target your offer and communication better, as in getting to know the tourists, understand their motivation, judge their level of tourist consumerism.
Tourist activity in Finistère represents more than one billion euro in tourism consumption per year, including the 21,000 employees necessary in high season, of which 8,000 are full-time jobs.
Regional tourism in Brittany plan
The regional tourism in Brittany plan was unanimously voted in during the session of the Conseil Régional (regional council) on 5th July last It results from a participatory initiative which permitted consulting 3,000 direct and indirect players in the tourism field by means of creating a focus group, round tables, investigations as well as involving inhabitations using a survey, etc. It displays a desire to renew the model of Breton tourist development and to rethink the way the different players are organized. It is built around five ambitions, and is divided into 25 projects: An attractive Brittany; a competitive Brittany; a unified Brittany; an efficient Brittany, an accessible Brittany